{"id":20235,"date":"2023-09-12T04:00:30","date_gmt":"2023-09-12T04:00:30","guid":{"rendered":"https:\/\/www.francinebeleyi.com\/?p=20235"},"modified":"2025-04-23T19:00:45","modified_gmt":"2025-04-23T19:00:45","slug":"103-whats-needed-to-transform-employees-into-advocates","status":"publish","type":"post","link":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/","title":{"rendered":"#103 What&#8217;s Needed to Transform Employees into Advocates"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-transform:none;\"><p><iframe style=\"border: none; min-width: min(100%, 430px); height: 150px;\" title=\"#103 What\u2019s Needed to Transform Employees into Advocates\" src=\"https:\/\/www.podbean.com\/player-v2\/?i=v2wpz-14a1ce0-pb&amp;from=pb6admin&amp;share=1&amp;download=1&amp;rtl=0&amp;fonts=Arial&amp;skin=1&amp;font-color=&amp;logo_link=episode_page&amp;btn-skin=ff6d00\" width=\"100%\" height=\"150\" scrolling=\"no\" data-name=\"pb-iframe-player\"><\/iframe><\/p>\n<p><!-- \/wp:post-content --><\/p>\n<h2 class=\"\" style=\"--fontsize: 22; line-height: 1.5; --minfontsize: 22;\" data-fontsize=\"22\" data-lineheight=\"33px\">\u00a0<\/h2>\n<h2 class=\"\" style=\"--fontsize: 22; line-height: 1.5; --minfontsize: 22;\" data-fontsize=\"22\" data-lineheight=\"33px\"><strong style=\"font-family: Courgette; font-weight: 400;\" data-fusion-font=\"true\" data-fusion-google-font=\"Courgette\" data-fusion-google-variant=\"400\">Overview Episode 103<\/strong><\/h2>\n<p>Welcome to Season 9 of the Meaningful Work, Meaningful Life podcast!<\/p>\n<p>I&#8217;m thrilled to be back, diving into the heart of <strong>what makes work truly meaningful<\/strong><span style=\"text-decoration: line-through;\">.<\/span><\/p>\n<p>In this season, we&#8217;re putting the spotlight on something I&#8217;m incredibly passionate about: employee advocacy, or as I like to call them, employee ambassadors.<\/p>\n<p>Why? Well, because when people love where they work, it&#8217;s a game-changer and they want to share it with the world.<\/p>\n<p>I&#8217;ve lined up an amazing array of guests who bring diverse perspectives to the table.<\/p>\n<p>From platform owners in the Employee Advocacy space to CEOs who&#8217;ve successfully implemented advocacy programs, along with HR professionals and experts who know what it takes to build a culture that fosters employee loyalty, we&#8217;re covering it all.<\/p>\n<p>We&#8217;re also delving into vital topics like Diversity and Inclusion, with a unique insight on Black individuals. And exploring the incredible power of Kindness and its profound effects on employee wellbeing.<\/p>\n<p>Hearing personal stories and insights from guests across Africa, Europe, and the USA has been incredibly eye-opening. They&#8217;ve shared what drives them, where they find inspiration, and how they want to leave their mark on the world.<\/p>\n<p>If you&#8217;re an employee, get ready to be inspired to take control of your career.<\/p>\n<p>If you&#8217;re a business leader, this series will equip you with the tools to be a true inclusive leader and foster a culture that brings out the best in people.<\/p>\n<p>So, gear up for a season of learning and empowerment, just as I have.<\/p>\n<p>Join us every Tuesday for a new episode of Meaningful Work, Meaningful Life podcast!<\/p>\n<p>&nbsp;<\/p>\n<p>Watch episode 103<\/p>\n<p><div class=\"video-shortcode\"><iframe class=\"fusion-hidden\" data-privacy-type=\"youtube\" src=\"\" title=\"#103 What&#039;s Needed to Transform Employees into Advocates with Francine Beleyi\" width=\"1200\" height=\"675\" data-privacy-src=\"https:\/\/www.youtube.com\/embed\/Pwk2YJ_Tjx4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/p>\n<div class=\"fusion-privacy-placeholder\" style=\"width:1200px; height:675px;\" data-privacy-type=\"youtube\">\n<div class=\"fusion-privacy-placeholder-content\">\n<div class=\"fusion-privacy-label\">For privacy reasons YouTube needs your permission to be loaded.<\/div>\n<p><button data-privacy-type=\"youtube\" class=\"fusion-button button-default fusion-button-default-size button fusion-privacy-consent\">I Accept<\/button><\/div>\n<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:rgba(191,169,59,0);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-2\"><h2 style=\"text-align: left;\"><strong style=\"color: var(--h2_typography-color); font-family: var(--h2_typography-font-family); font-size: var(--h2_typography-font-size); font-style: var(--h2_typography-font-style,normal); letter-spacing: var(--h2_typography-letter-spacing); background-color: rgba(191, 169, 59, 0);\">\u00a0<\/strong><\/h2>\n<p style=\"text-align: left;\"><strong style=\"color: var(--h2_typography-color); font-family: var(--h2_typography-font-family); font-size: var(--h2_typography-font-size); font-style: var(--h2_typography-font-style,normal); letter-spacing: var(--h2_typography-letter-spacing); background-color: rgba(191, 169, 59, 0);\">Subscribe to the Meaningful Work, Meaningful Life Podcast<\/strong><\/p>\n<p><!-- wp:paragraph \/--><\/p>\n<p>&nbsp;<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:-30px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-first\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;width:25%;width:calc(25% - ( ( 4% + 4% + 4% ) * 0.25 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><a class=\"fusion-no-lightbox\" href=\"https:\/\/podcasts.apple.com\/gb\/podcast\/meaningful-work-meaningful-life-podcast\/id1448587130\" target=\"_blank\" aria-label=\"Listen on Apple Podcasts\" rel=\"noopener noreferrer\"><img decoding=\"async\" width=\"250\" height=\"100\" src=\"http:\/\/www.francinebeleyi.com\/wp-content\/uploads\/2019\/05\/Listen-on-Apple-Podcasts.png\" alt class=\"img-responsive wp-image-16330\" srcset=\"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2019\/05\/Listen-on-Apple-Podcasts-200x80.png 200w, https:\/\/francinebeleyi.com\/wp-content\/uploads\/2019\/05\/Listen-on-Apple-Podcasts.png 250w\" sizes=\"(max-width: 800px) 100vw, 250px\" \/><\/a><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_4 1_4 fusion-one-fourth\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;width:25%;width:calc(25% - ( ( 4% + 4% + 4% ) * 0.25 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><a class=\"fusion-no-lightbox\" href=\"https:\/\/open.spotify.com\/show\/7xHrhuO6wj5zAOj2BZpYpW\" target=\"_blank\" aria-label=\"Listen on Spotify\" rel=\"noopener noreferrer\"><img decoding=\"async\" width=\"250\" height=\"100\" src=\"http:\/\/www.francinebeleyi.com\/wp-content\/uploads\/2019\/05\/Listen-on-Spotify.png\" alt class=\"img-responsive wp-image-16329\" srcset=\"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2019\/05\/Listen-on-Spotify-200x80.png 200w, https:\/\/francinebeleyi.com\/wp-content\/uploads\/2019\/05\/Listen-on-Spotify.png 250w\" sizes=\"(max-width: 800px) 100vw, 250px\" \/><\/a><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_4 1_4 fusion-one-fourth\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;width:25%;width:calc(25% - ( ( 4% + 4% + 4% ) * 0.25 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><a class=\"fusion-no-lightbox\" href=\"https:\/\/podcasts.google.com\/feed\/aHR0cHM6Ly9td21sLnBvZGJlYW4uY29tL2ZlZWQueG1s?sa=X&amp;ved=2ahUKEwjKsY7cipOBAxWLV6QEHZd8CMcQ9sEGegQIARAC\" target=\"_self\" aria-label=\"google podcast logo\"><img decoding=\"async\" width=\"142\" height=\"142\" src=\"http:\/\/www.francinebeleyi.com\/wp-content\/uploads\/2023\/09\/google-podcast-logo.png\" alt class=\"img-responsive wp-image-20207\" srcset=\"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2023\/09\/google-podcast-logo-66x66.png 66w, https:\/\/francinebeleyi.com\/wp-content\/uploads\/2023\/09\/google-podcast-logo.png 142w\" sizes=\"(max-width: 142px) 100vw, 142px\" \/><\/a><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;width:25%;width:calc(25% - ( ( 4% + 4% + 4% ) * 0.25 ) );\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-4 hover-type-none\"><a class=\"fusion-no-lightbox\" href=\"https:\/\/www.stitcher.com\/podcast\/francine-beleyi\/meaningful-work-meaningful-life-podcast\" target=\"_blank\" aria-label=\"Listen on Stitcher\" rel=\"noopener noreferrer\"><img decoding=\"async\" width=\"250\" height=\"100\" src=\"http:\/\/www.francinebeleyi.com\/wp-content\/uploads\/2019\/05\/Listen-on-Stitcher.png\" alt class=\"img-responsive wp-image-16326\" srcset=\"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2019\/05\/Listen-on-Stitcher-200x80.png 200w, https:\/\/francinebeleyi.com\/wp-content\/uploads\/2019\/05\/Listen-on-Stitcher.png 250w\" sizes=\"(max-width: 800px) 100vw, 250px\" \/><\/a><\/span><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:rgba(247,247,247,0);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-3\" style=\"--awb-text-transform:none;\"><h2><strong style=\"font-family: Courgette; font-weight: 400;\" data-fusion-font=\"true\" data-fusion-google-font=\"Courgette\" data-fusion-google-variant=\"400\" data-fusion-google-subset=\"latin\">Action points<\/strong><\/h2>\n<ul>\n<li>What are you committed to doing today to find more meaning in your work and live a more meaningful life? Connect on <a href=\"https:\/\/www.linkedin.com\/in\/francinebeleyi\/\">Linkedin<\/a> and share your thoughts.<\/li>\n<li>Take the free Personal Branding for Impact (PBI) test <a href=\"http:\/\/www.francinebeleyi.com\/pbitest\">francinebeleyi.com\/pbitest<\/a><\/li>\n<li>Download Whitepaper &#8211; Redesigning a Thriving Post-Pandemic Organization: How to Retain Your Talent &amp; Turn Them into Your Biggest Advocates <a href=\"https:\/\/www.francinebeleyi.com\/talentretention\/\">https:\/\/www.francinebeleyi.com\/talentretention\/<\/a><\/li>\n<li>If you are ready to become a thought-leader in your field, attract your ideal clients and impact millions of people globally, request a complimentary 30-mn free <a href=\"http:\/\/www.francinebeleyi.com\/audit\/\">mini-brand audit\u00a0<\/a><\/li>\n<\/ul>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:rgba(191,169,59,0);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-4\" style=\"--awb-text-transform:none;\"><h2><strong style=\"color: var(--h2_typography-color); font-family: Courgette; font-size: var(--h2_typography-font-size); letter-spacing: var(--h2_typography-letter-spacing); background-color: rgba(191, 169, 59, 0); font-weight: 400;\" data-fusion-font=\"true\" data-fusion-google-font=\"Courgette\" data-fusion-google-variant=\"400\" data-fusion-google-subset=\"latin\">Connect with Beleyi the host of the show<\/strong><\/h2>\n<ul>\n<li>Website: <a href=\"http:\/\/www.francinebeleyi.com\/podcast\" target=\"_blank\" rel=\"noopener noreferrer\">francinebeleyi.com\/podcast\u00a0<\/a><\/li>\n<li>LinkedIn: <a href=\"https:\/\/www.linkedin.com\/in\/francinebeleyi\" target=\"_blank\" rel=\"noopener noreferrer\">Linkedin.com\/in\/francinebeleyi<\/a><\/li>\n<li>Instagram: <a href=\"https:\/\/www.instagram.com\/francinebeleyi\/\" target=\"_blank\" rel=\"noopener noreferrer\">@FrancineBeleyi<\/a><\/li>\n<li>Twitter: <a href=\"https:\/\/twitter.com\/francinebeleyi\">@FrancineBeleyi<\/a><\/li>\n<li>Facebook: <a href=\"https:\/\/www.facebook.com\/FrancineBeleyipage\">FrancineBeleyipage<\/a><\/li>\n<\/ul>\n<p><!-- \/wp:paragraph --><\/p>\n<p>&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-5\"><h2 style=\"text-align: center;\">\u00a0<\/h2>\n<p style=\"text-align: center;\"><strong style=\"color: var(--h2_typography-color); font-family: Courgette; font-size: 29px; letter-spacing: var(--h2_typography-letter-spacing); background-color: rgba(255, 255, 255, 0); font-weight: 400;\" data-fusion-font=\"true\" data-fusion-google-font=\"Courgette\" data-fusion-google-variant=\"400\" data-fusion-google-subset=\"latin\">Help Me Share this Podcast with Many More People<\/strong><\/p>\n<p style=\"text-align: center;\">Use one the buttons below to share with friends and colleagues.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><!-- \/wp:paragraph --><\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"<p>Welcome to Season 9 of the Meaningful Work, Meaningful Life podcast!<br \/>\nI&#8217;m thrilled to be back, diving into the heart of what makes work truly meaningful.<br \/>\nIn this season, Francine Beleyi &#038; her guests discuss employee advocacy and employee ambassadors. <\/p>\n","protected":false},"author":1,"featured_media":20250,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[443,993],"tags":[454,992,466,971,990,950,975,976,972,761,762,911,973,131,469,232],"class_list":["post-20235","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mwml-podcast","category-season-9","tag-mwmlpodcast","tag-season9mwml","tag-career-podcast","tag-corporate-branding","tag-employee-advocacy","tag-employer-branding","tag-ex","tag-hr","tag-leadership-skills","tag-meaningful-life","tag-meaningful-work","tag-mindset","tag-motivating-employees","tag-personal-branding","tag-podcasting","tag-thought-leadership"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>#103 What&#039;s Needed to Transform Employees into Advocates - Francine Beleyi Website<\/title>\n<meta name=\"description\" content=\"In this episode 58 of Meaningful Work, Meaningful Life podcast, Francine Beleyi is in conversation with Tom Morkes, one of the most brilliant minds behind some of the most successful and profitable marketing and sales campaigns in the past decade. We talk about online launches, internet, social media, health and much more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"#103 What&#039;s Needed to Transform Employees into Advocates - Francine Beleyi Website\" \/>\n<meta property=\"og:description\" content=\"In this episode 58 of Meaningful Work, Meaningful Life podcast, Francine Beleyi is in conversation with Tom Morkes, one of the most brilliant minds behind some of the most successful and profitable marketing and sales campaigns in the past decade. We talk about online launches, internet, social media, health and much more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/\" \/>\n<meta property=\"og:site_name\" content=\"Francine Beleyi Website\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-12T04:00:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-23T19:00:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2023\/09\/103-Francine-Beleyi-Season-9-MWML.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"FrancineBeleyi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"FrancineBeleyi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/\"},\"author\":{\"name\":\"FrancineBeleyi\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/#\\\/schema\\\/person\\\/b600bfec7968c43e96d7cf5af9146a4b\"},\"headline\":\"#103 What&#8217;s Needed to Transform Employees into Advocates\",\"datePublished\":\"2023-09-12T04:00:30+00:00\",\"dateModified\":\"2025-04-23T19:00:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/\"},\"wordCount\":2422,\"image\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/francinebeleyi.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/103-Francine-Beleyi-Season-9-MWML.png\",\"keywords\":[\"#MWMLpodcast\",\"#season9mwml\",\"career podcast\",\"corporate branding\",\"employee advocacy\",\"employer branding\",\"Ex\",\"HR\",\"leadership skills\",\"meaningful Life\",\"meaningful work\",\"mindset\",\"Motivating employees\",\"personal branding\",\"Podcasting\",\"thought leadership\"],\"articleSection\":[\"MWML Podcast\",\"Season 9: Journey to Meaning Employees Ambassadors\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/\",\"url\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/\",\"name\":\"#103 What's Needed to Transform Employees into Advocates - Francine Beleyi Website\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/francinebeleyi.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/103-Francine-Beleyi-Season-9-MWML.png\",\"datePublished\":\"2023-09-12T04:00:30+00:00\",\"dateModified\":\"2025-04-23T19:00:45+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/#\\\/schema\\\/person\\\/b600bfec7968c43e96d7cf5af9146a4b\"},\"description\":\"In this episode 58 of Meaningful Work, Meaningful Life podcast, Francine Beleyi is in conversation with Tom Morkes, one of the most brilliant minds behind some of the most successful and profitable marketing and sales campaigns in the past decade. We talk about online launches, internet, social media, health and much more.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/#primaryimage\",\"url\":\"https:\\\/\\\/francinebeleyi.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/103-Francine-Beleyi-Season-9-MWML.png\",\"contentUrl\":\"https:\\\/\\\/francinebeleyi.com\\\/wp-content\\\/uploads\\\/2023\\\/09\\\/103-Francine-Beleyi-Season-9-MWML.png\",\"width\":1280,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/103-whats-needed-to-transform-employees-into-advocates\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/francinebeleyi.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"#103 What&#8217;s Needed to Transform Employees into Advocates\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/#website\",\"url\":\"https:\\\/\\\/francinebeleyi.com\\\/\",\"name\":\"Francine Beleyi Website\",\"description\":\"Thriving in the digital age!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/francinebeleyi.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/#\\\/schema\\\/person\\\/b600bfec7968c43e96d7cf5af9146a4b\",\"name\":\"FrancineBeleyi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g\",\"caption\":\"FrancineBeleyi\"},\"description\":\"Francine Beleyi is a bilingual French-English, digital marketing strategist, multimedia journalist, speaker, and change agent. She is the founder of nucleus of change, a company specialising in helping businesses, experts and leaders to succeed in the digital economy. She has helped many companies, from small businesses to multinationals, to develop their businesses nationally and internationally, in Europe, Africa, Middle East and Asia. She is passionate about working with forward thinking people and organisations to articulate and achieve their mission in the most impactful way. She also helps them to deliver authentic messages that connect powerfully with their desired audience and stay relevant in a fast changing world. From designing actionable digital marketing strategy to multimedia content strategy, she also helps clients develop valuable digital assets. Her winning multidisciplinary approach comes from her versatile experience in information technology, change management, marketing &amp; communication, journalism and a solid business experience. Francine is available to discuss your company objectives. Visit www.francinebeleyi.com or www.nucleusofchange.com\",\"sameAs\":[\"http:\\\/\\\/www.francinebeleyi.com\"],\"url\":\"https:\\\/\\\/francinebeleyi.com\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"#103 What's Needed to Transform Employees into Advocates - Francine Beleyi Website","description":"In this episode 58 of Meaningful Work, Meaningful Life podcast, Francine Beleyi is in conversation with Tom Morkes, one of the most brilliant minds behind some of the most successful and profitable marketing and sales campaigns in the past decade. We talk about online launches, internet, social media, health and much more.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/","og_locale":"en_GB","og_type":"article","og_title":"#103 What's Needed to Transform Employees into Advocates - Francine Beleyi Website","og_description":"In this episode 58 of Meaningful Work, Meaningful Life podcast, Francine Beleyi is in conversation with Tom Morkes, one of the most brilliant minds behind some of the most successful and profitable marketing and sales campaigns in the past decade. We talk about online launches, internet, social media, health and much more.","og_url":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/","og_site_name":"Francine Beleyi Website","article_published_time":"2023-09-12T04:00:30+00:00","article_modified_time":"2025-04-23T19:00:45+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2023\/09\/103-Francine-Beleyi-Season-9-MWML.png","type":"image\/png"}],"author":"FrancineBeleyi","twitter_card":"summary_large_image","twitter_misc":{"Written by":"FrancineBeleyi","Estimated reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/#article","isPartOf":{"@id":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/"},"author":{"name":"FrancineBeleyi","@id":"https:\/\/francinebeleyi.com\/#\/schema\/person\/b600bfec7968c43e96d7cf5af9146a4b"},"headline":"#103 What&#8217;s Needed to Transform Employees into Advocates","datePublished":"2023-09-12T04:00:30+00:00","dateModified":"2025-04-23T19:00:45+00:00","mainEntityOfPage":{"@id":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/"},"wordCount":2422,"image":{"@id":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/#primaryimage"},"thumbnailUrl":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2023\/09\/103-Francine-Beleyi-Season-9-MWML.png","keywords":["#MWMLpodcast","#season9mwml","career podcast","corporate branding","employee advocacy","employer branding","Ex","HR","leadership skills","meaningful Life","meaningful work","mindset","Motivating employees","personal branding","Podcasting","thought leadership"],"articleSection":["MWML Podcast","Season 9: Journey to Meaning Employees Ambassadors"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/","url":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/","name":"#103 What's Needed to Transform Employees into Advocates - Francine Beleyi Website","isPartOf":{"@id":"https:\/\/francinebeleyi.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/#primaryimage"},"image":{"@id":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/#primaryimage"},"thumbnailUrl":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2023\/09\/103-Francine-Beleyi-Season-9-MWML.png","datePublished":"2023-09-12T04:00:30+00:00","dateModified":"2025-04-23T19:00:45+00:00","author":{"@id":"https:\/\/francinebeleyi.com\/#\/schema\/person\/b600bfec7968c43e96d7cf5af9146a4b"},"description":"In this episode 58 of Meaningful Work, Meaningful Life podcast, Francine Beleyi is in conversation with Tom Morkes, one of the most brilliant minds behind some of the most successful and profitable marketing and sales campaigns in the past decade. We talk about online launches, internet, social media, health and much more.","breadcrumb":{"@id":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/#primaryimage","url":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2023\/09\/103-Francine-Beleyi-Season-9-MWML.png","contentUrl":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2023\/09\/103-Francine-Beleyi-Season-9-MWML.png","width":1280,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/francinebeleyi.com\/103-whats-needed-to-transform-employees-into-advocates\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/francinebeleyi.com\/"},{"@type":"ListItem","position":2,"name":"#103 What&#8217;s Needed to Transform Employees into Advocates"}]},{"@type":"WebSite","@id":"https:\/\/francinebeleyi.com\/#website","url":"https:\/\/francinebeleyi.com\/","name":"Francine Beleyi Website","description":"Thriving in the digital age!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/francinebeleyi.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/francinebeleyi.com\/#\/schema\/person\/b600bfec7968c43e96d7cf5af9146a4b","name":"FrancineBeleyi","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g","caption":"FrancineBeleyi"},"description":"Francine Beleyi is a bilingual French-English, digital marketing strategist, multimedia journalist, speaker, and change agent. She is the founder of nucleus of change, a company specialising in helping businesses, experts and leaders to succeed in the digital economy. She has helped many companies, from small businesses to multinationals, to develop their businesses nationally and internationally, in Europe, Africa, Middle East and Asia. She is passionate about working with forward thinking people and organisations to articulate and achieve their mission in the most impactful way. She also helps them to deliver authentic messages that connect powerfully with their desired audience and stay relevant in a fast changing world. From designing actionable digital marketing strategy to multimedia content strategy, she also helps clients develop valuable digital assets. Her winning multidisciplinary approach comes from her versatile experience in information technology, change management, marketing &amp; communication, journalism and a solid business experience. Francine is available to discuss your company objectives. Visit www.francinebeleyi.com or www.nucleusofchange.com","sameAs":["http:\/\/www.francinebeleyi.com"],"url":"https:\/\/francinebeleyi.com\/author\/admin\/"}]}},"jetpack_featured_media_url":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2023\/09\/103-Francine-Beleyi-Season-9-MWML.png","_links":{"self":[{"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/posts\/20235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/comments?post=20235"}],"version-history":[{"count":2,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/posts\/20235\/revisions"}],"predecessor-version":[{"id":20264,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/posts\/20235\/revisions\/20264"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/media\/20250"}],"wp:attachment":[{"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/media?parent=20235"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/categories?post=20235"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/tags?post=20235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}