8 Weeks to Reinvent Your Midlife & Build a Powerful Personal Branding

Midlife Is Not the End—It’s Your Most Powerful Beginning

  • Take control of your next chapter
  • Know exactly how to position yourself in today’s market.
  • Own your personal branding & identity
  • Step into your authority with confidence
  • Create an authentic, compelling digital presence—without ‘selling out.’

You’ve worked hard to build your career or business. But now, the game has changed.

🌍 The world is shifting at an unprecedented pace—AI, economic uncertainty, job instability, and changing industry demands are making even the most experienced professionals question their relevance, value, and next steps.

You’ve built experience, credibility, and a strong work ethic. Yet, you find yourself:

👉🏾 Feeling invisible—struggling to stand out in a crowded market.

👉🏾 Lacking clarity—uncertain about your next career or business move.

👉🏾 Doubting your value—wondering if you can compete with younger, more ‘digitally native’ professionals.

👉🏾 Disconnected from your true purpose—knowing you have more to offer but unsure how to position yourself.

👉🏾 Worried time is running out—wondering if it’s too late for a meaningful reinvention.

Without a Clear Strategy, You Risk…

Losing career relevance in a world that increasingly values visibility, digital presence, and innovation.
Being overlooked for leadership opportunities because you’re not proactively shaping your personal brand.
Watching Gen Z dominate the digital space while you feel like you’re falling behind.
Getting left behind by the AI and digital revolution, instead of leveraging it to your advantage.
Settling for less—despite years of expertise and leadership experience.

But what if your best years were still ahead of you?

Imagine Leading With Confidence and Clarity

You own your personal brand & leadership identity—knowing exactly how to position yourself in today’s market.
You step into your authority with confidence—without feeling the need to ‘prove yourself’ to younger professionals.
You attract high-value opportunities effortlessly—because your expertise and leadership are recognised.
You are recession-proof and future-ready, standing out as an indispensable leader.
You master storytelling and visibility, creating an authentic, compelling presence—without ‘selling out.’
You take control of your next chapter, building a meaningful career or business aligned with who you truly are.

This is what The Reinvention Accelerator will help you achieve. Apply now.

Welcome To The 8-Week Reinvention Accelerator.

A high-level coaching & mentoring programme designed to help midlife professionals, business owners, and executives redefine their leadership identity, elevate their personal brand, and thrive in an uncertain world.

🚀 This is not just a branding or marketing programme. It’s a complete transformation experience, based on my proven 7-pillar YEANICC framework.

The 7-Pillar Framework for Your Reinvention

❤️#1 Know Yourself – Define who you are with confidence and clarity. Craft a Personal Mission Statement to serve as your North Star.

🎯 #2 Master Your Expertise – Identify your true zone of genius and position yourself for maximum impact. Find your Ikigai and unique value.

👥 #3 Know Your Audience – Identify your dream organisations, ideal clients, and the exact problem you solve for them.

🏆 #4 Lead Your Niche – Define your Unique Selling Proposition (USP) and create a compelling, premium brand that stands out.

📸 #5 Control Your Image – Build a strong visual identity that reflects your brand, values, and market positioning.

📢 #6 Connect With Empathy – Master storytelling, digital presence, and thought leadership to amplify your influence.

🤝🏾 #7 Build Your Community – Create strategic relationships & a high-value network that brings in consistent opportunities.

Why You Should Join The Reinvention Accelerator Now?

🔸The world is changing—will you adapt or be left behind?

🔸 Leadership is no longer just about titles—it’s about visibility, influence, and being seen as a trusted authority.

🔸 Gen Z is stepping into leadership—if you don’t position yourself now, you risk being overlooked.

🔸 AI is transforming industries—you must establish yourself as a leader before the landscape shifts further.

🔸 This is your moment. Those who act now will be ahead of the curve—while others wait and fall behind.

📌 Spots are limited—only 5 available

Join now to transform the second phase of your life.

francine Beleyi

Meet Francine Beleyi

I know what it’s like to feel invisible—despite having years of expertise.

When I transitioned from corporate to entrepreneurship, I struggled with positioning, visibility, and impact—just like many midlife professionals today. I realised that highly skilled leaders were being overlooked not because they lacked expertise—but because they didn’t know how to position themselves.

So I developed the YEANICC framework to help leaders like you:

Stand out as an authority in your industry.

Attract high-value opportunities without constantly ‘selling yourself.’

Reinvent your brand with confidence to thrive in a digital and AI-driven world.

Since then, I’ve:

👉🏾 Coached, advised & trained thousands of professionals, leaders and entrepreneurs.

👉🏾 Published books on personal branding & digital transformation.

👉🏾 Been featured in global media, keynote speaker at top events worldwide and received 2 awards

👉🏾 Worked with leading organisations including UNIDO, ING Bank, NatWest, Avanade

👉🏾 Produced and hosted the Meaningful Work, Meaningful Life Podcast with 120+ episodes

I am on a mission to help purpose-driven leaders to position as an authority in their field with a Trusted Personal Brand. With 20+ years of multidisciplinary corporate and entrepreneurial business experience, I have developed an integrated approach to deliver results including mindset, business strategies, lifestyle design and change management to help people adapt rapidly to fast-moving changes.

📢 If you’re ready to step up and claim your next chapter, apply now.

What’s Included in the Reinvention Accelerator?

2-hour 1:1 strategic session – Create your personalised roadmap.

6 x 60-minute online sessions – Tailored to your goals.

The 7-Pillar Personal Branding Framework (YEANICC) – Step-by-step guidance to reinvent your identity.

AI Masterclass – Learn to leverage AI to future-proof your career.

Discover Your Unique Archetypes Mix– Understand how your strengths shape your influence.

Ongoing Support & Accountability – Stay on track with WhatsApp & email access between calls.

💰 Your Investment: £2500

Only 5 spots available

Who should join The 8-Week Reinvention Accelerator?

This is for you if you’re a midlife professional who has experienced success but feels like you’ve lost your edge. You know you still have much to offer in this next phase of your life and want to tap into your full potential.

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You are a senior professional or executive ready to make your next career move.

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You are an entrepreneur or business owner looking to build a powerful personal brand.

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You are an expert, consultant, or thought leader seeking clarity on how to reinvent yourself in today’s market.

What people are saying

“I found a clear identity, sense of direction, and confidence. Francine’s direct approach dug deep to bring out my best, and she truly delivers on her promises. Working with Francine was a game-changer.”

Venessa Bobb, Founder, Autism Thrive Services
“I’ve attended many personal branding courses before, but something was always missing. Francine’s approach helped me uncover my authentic voice and finally step into my leadership.”
Sophia, Executive, Financial Services
“I found a clear identity, sense of direction, and confidence. Francine’s direct approach dug deep to bring out my best, and she truly delivers on her promises. Working with Francine was a game-changer.”
Raquel Adaobi (Scott), Founder, Kinnect

“Francine helped me completely redefine my business. Her sharp perception and strategic approach brought clarity to my messaging and personal brand.”

Nicola Lucie, Founder, The Feminine Principle

“Francine helped me focus and grow my business with confidence. Her guidance has been invaluable in refining my direction and trusting my instincts.”

Nina Gibey, CEO & Founder, London Jewellery Workshop

“I had no idea how to define my brand or audience. Francine guided me to uncover my gifts, refine my messaging, and connect with my audience authentically.

Natalie Rivera, Shamanic Practitioner


Your next chapter won’t create itself. Take control

Midlife is not the end—it’s your most powerful beginning. Join the 8-Week Reinvention Programme and start showing up powerfully in the world.The world needs purpose-driven leaders like you.