{"id":15509,"date":"2017-11-29T13:00:55","date_gmt":"2017-11-29T13:00:55","guid":{"rendered":"http:\/\/www.francinebeleyi.com\/?p=15509"},"modified":"2025-04-23T19:07:57","modified_gmt":"2025-04-23T19:07:57","slug":"personal-branding-the-digital-age-book-release","status":"publish","type":"post","link":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/","title":{"rendered":"Personal Branding the Digital Age Book release"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-overflow:visible;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height\" style=\"--awb-bg-size:cover;--awb-margin-bottom:0px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;\"><h3 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><h2><\/h2><\/h3><\/div><div class=\"fusion-text fusion-text-1\"><p>What does it take to thrive in the digital age as a professional, expert or business owner?<\/p>\n<p>81% of all buyers turn to the Internet to research the products and services they want to purchase. The question is: can you make yourself stand out during this search? This is where your \u2018personal brand\u2019 comes in. But how do you sell when you are the product?<\/p>\n<p>A decade ago, author Francine Beleyi became obsessed with these questions as she left her corporate job to start her consultancy:<\/p>\n<ul>\n<li>Why are some people constantly given lucrative opportunities, advance faster in life, and are out there crushing it?<\/li>\n<li>How to identify and package the unique value you can offer to others, and deliver it consistently?<\/li>\n<li>How to build credibility as an expert in your chosen speciality and attract lucrative opportunities rather than chase them?<\/li>\n<\/ul>\n<p>As a business owner, coach, trainer, consultant, and having conversations with leading experts in the new economy, Francine found common patterns distilled in an easy and clear framework, <strong>YEANICC <sup>TM<\/sup><\/strong>, with seven pillars anyone can use to lead in their chosen field and get highly paid.<\/p>\n<p>The book\u00a0<a href=\"http:\/\/personalbrandinginthedigitalage.com\/\" target=\"_blank\" rel=\"noopener nofollow\"><u>Personal Branding in the Digital Age<\/u><\/a>: How to Become a Known Expert, Thrive and Make a Difference in a Connected World Each of the pillars is illustrated by real-life stories, case studies, expert tips, thought-provoking exercises and action steps you can implement right now. If you\u2019ve ever wanted a simple roadmap to build an influential personal brand and live a more rewarding life, this book is for you. Best of all, you are not left alone. A link to free resources, training and support is included in the book,<\/p>\n<p>\u201c<em>Francine\u2019s seven pillars for building a personal brand, especially in the digital age, is a vital must-read. The digital age can make both a positive and negative impact on our personal brands very quickly, and Francine\u2019s approach lays out a useful way to manage your brand effectively with high impact case studies for reference.<\/em>\u201d \u2014Russ Shaw, Founder of Tech London Advocates<\/p>\n<p>Order a copy of the book <u><a href=\"http:\/\/personalbrandinginthedigitalage.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Personal Branding in the Digital Age<\/a><\/u>\u00a0and get extra bonuses.<\/p>\n<\/div><div class=\"fusion-button-wrapper fusion-aligncenter\"><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"http:\/\/personalbrandinginthedigitalage.com\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Order Now &amp; get Amazing bonuses<\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":15510,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40,191,39,41,252],"tags":[417,367,369,131,416,408],"class_list":["post-15509","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","category-digital-marketing","category-entrepreneurship","category-leadership","category-personal-branding","tag-become-a-known-expert","tag-digital-age","tag-personal-brand","tag-personal-branding","tag-personal-branding-book","tag-personal-branding-in-the-digital-age"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>personal branding book<\/title>\n<meta name=\"description\" content=\"A new Personal branding book reveals how to become a known expert, thrive and make a difference in a digital age.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"personal branding book\" \/>\n<meta property=\"og:description\" content=\"A new Personal branding book reveals how to become a known expert, thrive and make a difference in a digital age.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/\" \/>\n<meta property=\"og:site_name\" content=\"Francine Beleyi Website\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-29T13:00:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-23T19:07:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2017\/11\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png\" \/>\n\t<meta property=\"og:image:width\" content=\"997\" \/>\n\t<meta property=\"og:image:height\" content=\"372\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"FrancineBeleyi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"FrancineBeleyi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/\"},\"author\":{\"name\":\"FrancineBeleyi\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/#\\\/schema\\\/person\\\/b600bfec7968c43e96d7cf5af9146a4b\"},\"headline\":\"Personal Branding the Digital Age Book release\",\"datePublished\":\"2017-11-29T13:00:55+00:00\",\"dateModified\":\"2025-04-23T19:07:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/\"},\"wordCount\":552,\"image\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/francinebeleyi.com\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png\",\"keywords\":[\"become a known expert\",\"digital age\",\"personal brand\",\"personal branding\",\"personal branding book\",\"personal branding in the digital age\"],\"articleSection\":[\"Content Marketing\",\"Digital Marketing\",\"Entrepreneurship\",\"Leadership\",\"Personal Branding\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/\",\"url\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/\",\"name\":\"personal branding book\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/francinebeleyi.com\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png\",\"datePublished\":\"2017-11-29T13:00:55+00:00\",\"dateModified\":\"2025-04-23T19:07:57+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/#\\\/schema\\\/person\\\/b600bfec7968c43e96d7cf5af9146a4b\"},\"description\":\"A new Personal branding book reveals how to become a known expert, thrive and make a difference in a digital age.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/#primaryimage\",\"url\":\"https:\\\/\\\/francinebeleyi.com\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png\",\"contentUrl\":\"https:\\\/\\\/francinebeleyi.com\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png\",\"width\":997,\"height\":372,\"caption\":\"personal branding in the digital age book\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/personal-branding-the-digital-age-book-release\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/francinebeleyi.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Personal Branding the Digital Age Book release\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/#website\",\"url\":\"https:\\\/\\\/francinebeleyi.com\\\/\",\"name\":\"Francine Beleyi Website\",\"description\":\"Thriving in the digital age!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/francinebeleyi.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/francinebeleyi.com\\\/#\\\/schema\\\/person\\\/b600bfec7968c43e96d7cf5af9146a4b\",\"name\":\"FrancineBeleyi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g\",\"caption\":\"FrancineBeleyi\"},\"description\":\"Francine Beleyi is a bilingual French-English, digital marketing strategist, multimedia journalist, speaker, and change agent. She is the founder of nucleus of change, a company specialising in helping businesses, experts and leaders to succeed in the digital economy. She has helped many companies, from small businesses to multinationals, to develop their businesses nationally and internationally, in Europe, Africa, Middle East and Asia. She is passionate about working with forward thinking people and organisations to articulate and achieve their mission in the most impactful way. She also helps them to deliver authentic messages that connect powerfully with their desired audience and stay relevant in a fast changing world. From designing actionable digital marketing strategy to multimedia content strategy, she also helps clients develop valuable digital assets. Her winning multidisciplinary approach comes from her versatile experience in information technology, change management, marketing &amp; communication, journalism and a solid business experience. Francine is available to discuss your company objectives. Visit www.francinebeleyi.com or www.nucleusofchange.com\",\"sameAs\":[\"http:\\\/\\\/www.francinebeleyi.com\"],\"url\":\"https:\\\/\\\/francinebeleyi.com\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"personal branding book","description":"A new Personal branding book reveals how to become a known expert, thrive and make a difference in a digital age.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/","og_locale":"en_GB","og_type":"article","og_title":"personal branding book","og_description":"A new Personal branding book reveals how to become a known expert, thrive and make a difference in a digital age.","og_url":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/","og_site_name":"Francine Beleyi Website","article_published_time":"2017-11-29T13:00:55+00:00","article_modified_time":"2025-04-23T19:07:57+00:00","og_image":[{"width":997,"height":372,"url":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2017\/11\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png","type":"image\/png"}],"author":"FrancineBeleyi","twitter_card":"summary_large_image","twitter_misc":{"Written by":"FrancineBeleyi","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/#article","isPartOf":{"@id":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/"},"author":{"name":"FrancineBeleyi","@id":"https:\/\/francinebeleyi.com\/#\/schema\/person\/b600bfec7968c43e96d7cf5af9146a4b"},"headline":"Personal Branding the Digital Age Book release","datePublished":"2017-11-29T13:00:55+00:00","dateModified":"2025-04-23T19:07:57+00:00","mainEntityOfPage":{"@id":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/"},"wordCount":552,"image":{"@id":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/#primaryimage"},"thumbnailUrl":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2017\/11\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png","keywords":["become a known expert","digital age","personal brand","personal branding","personal branding book","personal branding in the digital age"],"articleSection":["Content Marketing","Digital Marketing","Entrepreneurship","Leadership","Personal Branding"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/","url":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/","name":"personal branding book","isPartOf":{"@id":"https:\/\/francinebeleyi.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/#primaryimage"},"image":{"@id":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/#primaryimage"},"thumbnailUrl":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2017\/11\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png","datePublished":"2017-11-29T13:00:55+00:00","dateModified":"2025-04-23T19:07:57+00:00","author":{"@id":"https:\/\/francinebeleyi.com\/#\/schema\/person\/b600bfec7968c43e96d7cf5af9146a4b"},"description":"A new Personal branding book reveals how to become a known expert, thrive and make a difference in a digital age.","breadcrumb":{"@id":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/#primaryimage","url":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2017\/11\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png","contentUrl":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2017\/11\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png","width":997,"height":372,"caption":"personal branding in the digital age book"},{"@type":"BreadcrumbList","@id":"https:\/\/francinebeleyi.com\/personal-branding-the-digital-age-book-release\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/francinebeleyi.com\/"},{"@type":"ListItem","position":2,"name":"Personal Branding the Digital Age Book release"}]},{"@type":"WebSite","@id":"https:\/\/francinebeleyi.com\/#website","url":"https:\/\/francinebeleyi.com\/","name":"Francine Beleyi Website","description":"Thriving in the digital age!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/francinebeleyi.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/francinebeleyi.com\/#\/schema\/person\/b600bfec7968c43e96d7cf5af9146a4b","name":"FrancineBeleyi","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2f69a05ae934a3387ad1d0b4f3338e5a7ca51a9c3ce3c71dc3753a539fa6a5ba?s=96&d=mm&r=g","caption":"FrancineBeleyi"},"description":"Francine Beleyi is a bilingual French-English, digital marketing strategist, multimedia journalist, speaker, and change agent. She is the founder of nucleus of change, a company specialising in helping businesses, experts and leaders to succeed in the digital economy. She has helped many companies, from small businesses to multinationals, to develop their businesses nationally and internationally, in Europe, Africa, Middle East and Asia. She is passionate about working with forward thinking people and organisations to articulate and achieve their mission in the most impactful way. She also helps them to deliver authentic messages that connect powerfully with their desired audience and stay relevant in a fast changing world. From designing actionable digital marketing strategy to multimedia content strategy, she also helps clients develop valuable digital assets. Her winning multidisciplinary approach comes from her versatile experience in information technology, change management, marketing &amp; communication, journalism and a solid business experience. Francine is available to discuss your company objectives. Visit www.francinebeleyi.com or www.nucleusofchange.com","sameAs":["http:\/\/www.francinebeleyi.com"],"url":"https:\/\/francinebeleyi.com\/author\/admin\/"}]}},"jetpack_featured_media_url":"https:\/\/francinebeleyi.com\/wp-content\/uploads\/2017\/11\/personal-branding-in-the-digital-age-book-launch-e1557814188596.png","_links":{"self":[{"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/posts\/15509","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/comments?post=15509"}],"version-history":[{"count":1,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/posts\/15509\/revisions"}],"predecessor-version":[{"id":15511,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/posts\/15509\/revisions\/15511"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/media\/15510"}],"wp:attachment":[{"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/media?parent=15509"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/categories?post=15509"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/francinebeleyi.com\/wp-json\/wp\/v2\/tags?post=15509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}